Privacy Policy

WatchWard ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website watchward.com (the "Site"). Please read this policy carefully. If you disagree with its terms, please discontinue use of the Site.

This policy applies to all visitors, users, and others who access or use the Site. We comply with applicable data protection laws including the EU General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

We may collect the following categories of information:

**Information You Provide Directly** • Contact information (name, email address, phone number, company name) when you fill out forms or contact us. • Communications: records of your correspondence if you contact us.

**Information Collected Automatically** • Log data: IP address, browser type, operating system, referring URLs, pages viewed, and time spent. • Cookies and similar tracking technologies (see Section 6 for details). • Device identifiers and usage data.

**Information from Third Parties** • Analytics providers (e.g., Google Analytics) that help us understand Site usage. • Advertising partners for marketing purposes (only with your consent).

We use the information we collect to:

• **Provide and improve our services**: Respond to inquiries, schedule demos, and improve the Site. • **Analytics**: Understand how visitors use our Site to improve content and user experience. • **Marketing communications**: Send promotional emails about WatchWard products (with your consent; you may opt out at any time). • **Legal compliance**: Comply with applicable laws and regulations. • **Security**: Detect and prevent fraud, abuse, and other harmful activity. • **Business operations**: Manage our business, including record-keeping and auditing.

**Legal bases for processing (GDPR):** We process data based on (a) your consent, (b) performance of a contract, (c) compliance with legal obligations, or (d) our legitimate interests where not overridden by your rights.

We do not sell, trade, or rent your personal information to third parties for their own marketing purposes.

We may share your information with:

• **Service providers**: Trusted third parties who assist us in operating the Site and conducting our business (e.g., hosting providers, email services, analytics platforms). These parties are contractually bound to keep your information confidential. • **Business transfers**: In connection with a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred. • **Legal requirements**: When required by law, regulation, court order, or governmental authority. • **Protection of rights**: To enforce our Terms of Service, protect the rights, property, or safety of WatchWard, our users, or the public.

We use cookies and similar technologies to enhance your experience on our Site. Cookies are small text files stored on your device.

**Types of cookies we use:**

• **Strictly Necessary**: Required for the Site to function properly. These cannot be disabled. • **Analytics Cookies**: Help us understand how visitors interact with our Site (e.g., Google Analytics). Enabled only with your consent. • **Marketing Cookies**: Used for advertising and retargeting purposes. Enabled only with your consent.

**Your Cookie Choices:** You can manage your cookie preferences through the cookie consent banner displayed on your first visit, or through your browser settings. Note that disabling certain cookies may affect Site functionality.

For EU/UK residents: we obtain your prior consent before placing non-essential cookies, in compliance with the ePrivacy Directive and GDPR.

If you are located in the European Union or European Economic Area, you have the following rights under the GDPR:

• **Right of Access**: You may request a copy of the personal data we hold about you. • **Right to Rectification**: You may request correction of inaccurate or incomplete data. • **Right to Erasure ("Right to be Forgotten")**: You may request deletion of your personal data, subject to certain conditions. • **Right to Restrict Processing**: You may request that we limit how we use your data. • **Right to Data Portability**: You may request your data in a structured, machine-readable format. • **Right to Object**: You may object to processing based on legitimate interests or for direct marketing. • **Right to Withdraw Consent**: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.

To exercise these rights, please contact us at Ira@iDigits.com. We will respond within 30 days. You also have the right to lodge a complaint with your local supervisory authority.

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

• **Right to Know**: You have the right to request disclosure of the categories and specific pieces of personal information we have collected about you, the sources, the purposes, and the third parties with whom we share it. • **Right to Delete**: You have the right to request deletion of your personal information, subject to certain exceptions. • **Right to Opt-Out of Sale**: We do not sell personal information. If this practice changes, we will update this policy and provide an opt-out mechanism. • **Right to Non-Discrimination**: We will not discriminate against you for exercising your CCPA rights.

To submit a verifiable consumer request, contact us at Ira@iDigits.com. We will respond within 45 days. You may designate an authorized agent to make a request on your behalf.

We retain personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law.

• Contact inquiry data: Retained for up to 3 years. • Analytics data: Retained according to our analytics provider's settings (typically 26 months for Google Analytics). • Cookie consent records: Retained for 12 months from the date of consent.

When data is no longer needed, we securely delete or anonymize it.

WatchWard is based in the United States. If you are accessing our Site from outside the U.S., please be aware that your information may be transferred to, stored, and processed in the U.S. where our servers are located.

For users in the EU/EEA, we ensure appropriate safeguards are in place for international transfers, including Standard Contractual Clauses (SCCs) approved by the European Commission where applicable.

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit using TLS/SSL. • Access controls limiting who can access personal data. • Regular security assessments and monitoring.

However, no method of transmission over the Internet or method of electronic storage is 100% secure. We cannot guarantee absolute security.

Our Site is not directed to children under the age of 16. We do not knowingly collect personal information from children under 16. If you become aware that a child has provided us with personal data, please contact us at Ira@iDigits.com and we will take steps to delete such information.

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the updated policy on this page with a revised "Last Updated" date. For material changes, we will provide more prominent notice. Your continued use of the Site after any changes constitutes your acceptance of the updated policy.

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

**WatchWard** Email: Ira@iDigits.com

For EU/EEA residents, you may also contact your local data protection authority. A list of EU supervisory authorities is available at: https://edpb.europa.eu/about-edpb/about-edpb/members_en